PR mistakes that foreign brands made in China

PR mistakes that foreign brands made in China

PR mistakes that foreign brands made in China In this article, we will discuss some of the most common types of PR mistakes foreign brands made in China, which include causing a discrimination-based crisis, political crisis, inappropriate behavior of a brand...
Behind China’s soon-to-be 6 trillion RMB catering industry

Behind China’s soon-to-be 6 trillion RMB catering industry

Behind China’s soon-to-be 6 trillion RMB catering industry The market size of the catering industry in China presents a steady growth from 2015 to 2019 but experienced a sharp decline in 2020 because of the pandemic. By the end of 2020, there were 6.53 million...
How To Speed Test Your Product Potential In China

How To Speed Test Your Product Potential In China

How To Speed Test Your Product Potential In China Today, internet has been well established and developed, no business is limited to its geographic regions. Information about your brand can be easily accessed by any consumer at the click of a mouse. A version of this...
The Ukraine Dilemma

The Ukraine Dilemma

The Ukraine Dilemma More than two months into the Ukraine conflict, Chinese companies find themselves caught between Beijing’s close ties to Vladimir Putin, and the need to avoid a serious impact from global sanctions. Consequently, many Chinese multinationals are now...
SHANGHAI’S 25 MILLION PEOPLE UNDER LOCKDOWN

SHANGHAI’S 25 MILLION PEOPLE UNDER LOCKDOWN

SHANGHAI’S 25 MILLION PEOPLE UNDER LOCKDOWN Despite promises to the contrary, Shanghai’s government initiated one of the world’s strictest lockdowns on March 28th. Local schools had already been subjected to online classes several weeks earlier, and district-level...