Glocalization and how foreign F&B brands can succeed in China

Glocalization and how foreign F&B brands can succeed in China

Glocalization and how foreign F&B brands can succeed in China China’s F&B industry has dramatically evolved over the past decades, reaching 172 billion RMB market value in 2019. Due to the various types of eating habits and tastes of Chinese consumers,...
Behind China’s soon-to-be 6 trillion RMB catering industry

Behind China’s soon-to-be 6 trillion RMB catering industry

Behind China’s soon-to-be 6 trillion RMB catering industry The market size of the catering industry in China presents a steady growth from 2015 to 2019 but experienced a sharp decline in 2020 because of the pandemic. By the end of 2020, there were 6.53 million...