Helping indie beauty thrive in Asia.

Allie has over 15 years of experience in the beauty industry, driving local, regional and global strategies for Chanel, L’Oréal and Burberry Beauty.

Asia has been her home for most of the last 12 years having lived in Chengdu, Shanghai, Hong Kong and Jakarta.

She now has a consultancy – Clean Beauty Asia which provides support to Indie Beauty brands wanting to enter and expand in Asia. Her key area of focus is Cruelty free brands entering and expanding in China helping to ensure brands maintain their integrity and long-term strategic alignment by finding the right local approach and partners.